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Campus Advertising Campaign Videos, Washington State University Vancouver. 2013-2019.

 Collection
Identifier: Archives.DR.023

Scope and Contents

The videos date from 2013 to 2019 with the bulk being from campaigns conducted in 2016 and 2018. The collection features campaigns from Admissions, Business Growth Mentor and Analysis Program, Creative Media and Digital Culture (CMDC), Development and Alumni Relations, Office of Marketing and Communications, Office of Student Affairs, Research, and ROAR student orientation.

Dates

  • 2013 - 2019

Conditions Governing Access

The collection is open for research.

Conditions Governing Use

The collection is open for research use. The video originated for use on social media.

Biographical / Historical

The collection was captured and assembled by WSU Vancouver Library, Archives and Special Collections in the effort to preserve early examples of campus advetising campaigns. The advertisements during the 2010s include interviews with students discussing the practical applications of the education they received at Washington State University.

Extent

674 Megabytes (Eight folders containing 33 digital video files in the MP4 format.)

Language of Materials

English

Abstract

The collections contains WSU Vancouver advertising and campaign videos promoting student acheivement, departmental programs, enrollment and student life. The videos are saved as digital files in the MP4 format. The collection was originally accessioned as UA-WSUV-2021-002.

Arrangement

The collection is arranged in eight folders, contain 33 digital video files in total. The folders are labeled by the department, program, or the organization resposible for creating or distributing the advertising campaign through social media.

Immediate Source of Acquisition

The videos were captured and assembled into a collection by the WSU Vancouver Library, Archives and Special Collections as an effort to preserve and document campus advertising campigns during the 2010s The videos were primarily retrieved from the Office of Marketing and Communications or from social media. The collection was assembled in 2019 and accessioned in 2021 as UA-WSUV-2021-002.

Title
Guide to Campus Marketing Campaign Videos, Washington State University Vancouver. 2013-2019.
Author
Robert Schimelpfenig
Date
April 30, 2022
Description rules
Describing Archives: A Content Standard
Language of description
English
Script of description
Code for uncoded script

Repository Details

Part of the Washington State University Vancouver, Archives and Special Collections Repository

Contact:
14204 NE Salmon Creek Ave
Vancouver WA 98686 United States
360-546-9249